ABOUT AZPR
AZPR was founded by Arsalaan Mukadam in 2016. We offer a highly effective, bespoke approach to PR, utilising all the strengths of a big agency, and working closely with you to craft tailored strategies and campaigns that effectively tell your story to the right audience. Our boutique and flexible approach sets us apart from the rest, allowing us to provide cost-effective solutions that fit your business needs and budgets.
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With a wide network of national, consumer, digital, trade and influencer contacts, we promote your brand, products and services to build awareness, advocacy and results. Read what the media says about us here.
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At AZPR, we cater to a diverse range of brands, from start-ups to well-established companies, offering all the power and expertise of a big agency. Let us help you elevate and grow your brand with our bespoke solutions and help you take your brand to the next level.
Arsalaan Mukadam - Founder and Director
Hi, I'm Arsalaan, but most people know me as Az. I've spent over a decade in the industry, working for some of the leading high street, luxury and online interior, design and lifestyle brands, from the likes of Marks & Spencer, John Lewis and sofa.com, to KitchenAid, Andrew Martin International, Geberit and more recently Eggersmann Kitchens. I've had the pleasure of representing a mix of clients, from up-and-coming designers to large, well-established retailers and my passion and drive combined with my extensive network of contacts has ensured that I have delivered the very best results.​
I founded AZPR to give me the opportunity to work with and represent brands that I'm truly passionate about. From creating and implementing bespoke PR, digital and social media strategies and campaigns to providing consultancy, creative direction, events management, social media management and copywriting services, I believe that excellent, well-thought-out PR, marketing and social media should be available to brands of all sizes at a budget that's realistic for them. Top level marketing and PR shouldn't cost you the earth, and should allow you the flexibility to fit it within your business needs and budgets. I still find it highly rewarding when I secure a big piece of coverage for a client - even after 10 years!